OutreachPlus – A Feature-Rich Alternative to MailChimp

When comparing OutreachPlus with MailChimp, the biggest differentiators are the price and functionality.

Email marketing is still one of the most-used strategies in digital marketing. With so many tools out there, it’s hard to determine which one fits your needs. At first, MailChimp made email marketing available for people without technical skills. However, as it grew, its prices rose. This made the service less accessible unless you could afford to pay more.

  • MailChimp text formats are very limited.
  • Mailchimp has a  limited number of pre-designed email templates.
  • In MailChimp text editing is cumbersome (e.g. no spell check, some quirks in formatting restrictions). It almost seems like they’re a bit behind the market on that.

4 reasons to pick OutreachPlus over MailChimp

1. Mailchimp does not Provide a Web App whereas OutreachPlus Does Provide

2. You pretty much have to create your own templates.

3. All though they offer a generous freemium plan, the prices get steep pretty quickly once you start needing to increase your email, or subscriber, numbers.

4. Even though Auto Responders are solid, Mailchimp disappoints when it comes to more advanced Automation

With OutreachPlus you get to experience all our features first-hand. You upgrade only when you’re confident to scale. 

What makes OutreachPlus a better option than MailChimp?

Let’s take a quick look at what you are getting with Outreach Plus:

OutreachPlus    Mailchimp
Premium Consulting/Integration Services Available?YesNo
Entry-level set up feeOptionalNo
Web Appyesno
AndroidyesNo  
For Agenciesyesno
Live Supportyesno
Customization yesNo
Send 1 campaign to 100 &10,000 subscribers respectivelyFreeFree
Send 1 campaign to Unlimited & 200000 subscribers respectively$99$1099
SPAM Complianceyesno
Advanced reply detection technologyyesno


Benefits of using OutreachPlus over MailChimp

Send emails that instantly appeal to your prospects and achieve higher response rates using our advanced personalization features. The more personalized your emails are, the more likely you will achieve a positive response.

You can automatically include the person’s first name, company name, etc in your emails but you can also add custom fields that are particular to your needs (e.g. interests, hobbies, etc). If you don’t have the information available for all prospects you can set up conditions to automatically display alternative text if the custom field information is not available.

My favorite feature is the ability to review and adjust each individual email before you send it. You probably won’t do this for the bigger lists but when you want to personalize a smaller list even further this is an awesome feature.

When your emails feel personal you get much higher results.

  • Personalized for every prospect
  • Automated merging of personal information

Top 3 reasons to choose OutReach Plus

1. Launch a Campaign in Minutes with our Campaign Wizard

Using our 4-step Campaign Wizard you can quickly create an email outreach campaign and start sending emails in minutes.

Just follow the steps in the wizard to choose a campaign type, add prospects, and then create emails that will go out in a sequence starting from initial outreach to follow-ups.

You can pause campaigns or individual prospect sequences at any time and adjust emails during campaigns if required.

  • Wizard-based approach to campaigns
  • Outreach done in minutes

2. Our Smart Automation Platform Will Deliver Faster Results

Reduce the need for manual intervention by automating what makes sense.

Our smart automation platform detects user behavior (email open, reply, links clicked, etc.) and triggers personalized emails based on their actions.

Advanced reply detection technology stops all automated follow-up emails even if a response is received from a different email address.

  • Automated follow-ups
  • Reply detection automatically adjusts automation

3. Identify Your Best Prospects for Future Campaigns

We provide a 360-degree view of your prospects to help you make smarter data-driven decisions for your future campaigns. Drill down on every interaction (emails sent and received, tasks, email opens, replies, clicks, and more) to understand what worked for each campaign.

Identify the prospects who are more likely to be responsive to your outreach in the future using our Outreach status tracking too.

  • Automated prospect grading based on how they responded on previous campaigns
  • The Prospect dashboard provides a comprehensive synopsis of each prospect

All you need to do is sign in and we will make your experience with us the best. Why don’t you experience it for yourself with our 14-day free trial option?


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