Press & Media Intro Template for B2B

Subject 1: Saw you in [Publication]

Subject 2: [Publication] wrote about you!

Subject 3: Loved the [Publication] piece about [Company]

Subject 4: [Company] featured in the press

Subject: Hi [Contact First Name]

I found an article on [INDUSTRY/COMPETITION/FIELD] and thought of you.

This article appeared in [PUBLICATION/WEBSITE/BLOG]. I thought it did a good job of capturing the dynamics of [THE SITUATION]: [LINK].

I’ve been thinking about this because my company is struggling with the same issue. Although we just launched [FEATURE/PRODUCT] and recently signed [CUSTOMER/COMPETITOR], we’ve been working on [ISSUE], like [THE COMPANY PROFILED].

I’d like to follow up about this with a quick phone call. Do you have 20 minutes to speak with me at [TIME AND DATE] EST?

-[NAME]

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